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dc.contributor.author
Menendez, Salvio Martin  
dc.date.available
2020-08-27T17:31:50Z  
dc.date.issued
2015-07  
dc.identifier.citation
Menendez, Salvio Martin; A strategic approach to multimodal discourse analysis; Polish Rhetoric Society; Res Rhetorica; 1; 7-2015; 42-53  
dc.identifier.issn
2392-3113  
dc.identifier.uri
http://hdl.handle.net/11336/112575  
dc.description.abstract
In the paper the author argues that multimodal discourse analysis examines the traditional issues of rhetoric from a pragmatic-discursive perspective and therefore may be regarded as a part of rhetoric. Starting from systemic-functional linguistics, the author proposes a method for studying the multimodality of discourse which highlights the notion of strategy, defi ned as a plan for achieving a particular purpose.  
dc.format
application/pdf  
dc.language.iso
eng  
dc.publisher
Polish Rhetoric Society  
dc.rights
info:eu-repo/semantics/openAccess  
dc.rights.uri
https://creativecommons.org/licenses/by/2.5/ar/  
dc.subject
Rhetoric  
dc.subject
Multimodal  
dc.subject
Strategy  
dc.subject
Resource  
dc.subject.classification
Lingüística  
dc.subject.classification
Lengua y Literatura  
dc.subject.classification
HUMANIDADES  
dc.title
A strategic approach to multimodal discourse analysis  
dc.type
info:eu-repo/semantics/article  
dc.type
info:ar-repo/semantics/artículo  
dc.type
info:eu-repo/semantics/publishedVersion  
dc.date.updated
2020-08-25T15:23:50Z  
dc.journal.number
1  
dc.journal.pagination
42-53  
dc.journal.pais
Polonia  
dc.journal.ciudad
Varsovia  
dc.description.fil
Fil: Menendez, Salvio Martin. Universidad de Buenos Aires; Argentina. Universidad Nacional de Mar del Plata; Argentina. Consejo Nacional de Investigaciones Científicas y Técnicas; Argentina  
dc.journal.title
Res Rhetorica  
dc.relation.alternativeid
info:eu-repo/semantics/altIdentifier/url/https://resrhetorica.com/index.php/RR/article/view/2015_1_4/0?source=/index.php/RR/article/view/2015_1_4/0