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dc.contributor.author
Babor, Thomas F.
dc.contributor.author
Robaina, Katherine
dc.contributor.author
Brown, Katherine
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Noel, Jonathan
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Cremonte, Mariana
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Pantani, Daniela
dc.contributor.author
Peltzer, Raquel Inés
dc.contributor.author
Pinsky, Ilana
dc.date.available
2020-01-03T23:50:06Z
dc.date.issued
2018-10
dc.identifier.citation
Babor, Thomas F.; Robaina, Katherine; Brown, Katherine; Noel, Jonathan; Cremonte, Mariana; et al.; Is the alcohol industry doing well by "doing good"? Findings from a content analysis of the alcohol industry's actions to reduce harmful drinking; BMJ Publishing; BMJ Open; 8; 10; 10-2018; 1-8
dc.identifier.issn
2044-6055
dc.identifier.uri
http://hdl.handle.net/11336/93557
dc.description.abstract
Objectives The aims of this study were to: (1) describe alcohol industry corporate social responsibility (CSR) actions conducted across six global geographic regions; (2) identify the benefits accruing to the industry ('doing well'); and (3) estimate the public health impact of the actions ('doing good'). Setting Actions from six global geographic regions. Participants A web-based compendium of 3551 industry actions, representing the efforts of the alcohol industry to reduce harmful alcohol use, was issued in 2012. The compendium consisted of short descriptions of each action, plus other information about the sponsorship, content and evaluation of the activities. Public health professionals (n=19) rated a sample (n=1046) of the actions using a reliable content rating procedure. Outcome measures WHO Global strategy target area, estimated population reach, risk of harm, advertising potential, policy impact potential and other aspects of the activity. Results The industry actions were conducted disproportionately in regions with high-income countries (Europe and North America), with lower proportions in Latin America, Africa and Asia. Only 27% conformed to recommended WHO target areas for global action to reduce the harmful use of alcohol. The overwhelming majority (96.8%) of industry actions lacked scientific support (p<0.01) and 11.0% had the potential for doing harm. The benefits accruing to the industry ('doing well') included brand marketing and the use of CSR to manage risk and achieve strategic goals. Conclusion Alcohol industry CSR activities are unlikely to reduce harmful alcohol use but they do provide commercial strategic advantage while at the same time appearing to have a public health purpose.
dc.format
application/pdf
dc.language.iso
eng
dc.publisher
BMJ Publishing
dc.rights
info:eu-repo/semantics/openAccess
dc.rights.uri
https://creativecommons.org/licenses/by-nc-nd/2.5/ar/
dc.subject
ALCOHOL INDUSTRY
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CORPORATE SOCIAL RESPONSIBILITY
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HARMFUL DRINKING
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IARD
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PUBLIC HEALTH
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Políticas y Servicios de Salud
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Ciencias de la Salud
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CIENCIAS MÉDICAS Y DE LA SALUD
dc.title
Is the alcohol industry doing well by "doing good"? Findings from a content analysis of the alcohol industry's actions to reduce harmful drinking
dc.type
info:eu-repo/semantics/article
dc.type
info:ar-repo/semantics/artículo
dc.type
info:eu-repo/semantics/publishedVersion
dc.date.updated
2019-10-15T13:02:02Z
dc.identifier.eissn
2044-6055
dc.journal.volume
8
dc.journal.number
10
dc.journal.pagination
1-8
dc.journal.pais
Reino Unido
dc.journal.ciudad
Londres
dc.description.fil
Fil: Babor, Thomas F.. University of Connecticut; Estados Unidos
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Fil: Robaina, Katherine. University of Connecticut; Estados Unidos
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Fil: Brown, Katherine. Institute of Alcohol Studies; Reino Unido
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Fil: Noel, Jonathan. Johnson and Wales University; Estados Unidos
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Fil: Cremonte, Mariana. Universidad Nacional de Mar del Plata. Facultad de Psicología. Instituto de Psicología Básica, Aplicada y Tecnología. Consejo Nacional de Investigaciones Científicas y Técnicas. Centro Científico Tecnológico Conicet - Mar del Plata. Instituto de Psicología Básica, Aplicada y Tecnología; Argentina
dc.description.fil
Fil: Pantani, Daniela. Universidade de Sao Paulo; Brasil
dc.description.fil
Fil: Peltzer, Raquel Inés. Universidad Nacional de Mar del Plata. Facultad de Psicología. Instituto de Psicología Básica, Aplicada y Tecnología. Consejo Nacional de Investigaciones Científicas y Técnicas. Centro Científico Tecnológico Conicet - Mar del Plata. Instituto de Psicología Básica, Aplicada y Tecnología; Argentina
dc.description.fil
Fil: Pinsky, Ilana. Columbia University; Estados Unidos
dc.journal.title
BMJ Open
dc.relation.alternativeid
info:eu-repo/semantics/altIdentifier/doi/http://dx.doi.org/10.1136/bmjopen-2018-024325
dc.relation.alternativeid
info:eu-repo/semantics/altIdentifier/url/https://bmjopen.bmj.com/content/8/10/e024325.info
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